How to Improve Your 3D Renders | 5 Key Principles from Adam Howard | Architectural Visualization
- lisawolf3
- Sep 2
- 1 min read

In this video, I share a talk given by Adam Howard, a Lead Visualiser with over 30 years of experience in architectural visualization (archviz). Originally recorded in 2018, Adam explains the five fundamental principles that every render depends on, breaking them down into practical steps you can take to dramatically improve the quality of your 3D work.
With a career that began with watercolour paintings for arch viz clients and using one of the very first editions of 3D Studio in the 1990s, Adam brings a wealth of knowledge and insight to this discussion. His advice is rooted in decades of real production experience and is invaluable for anyone looking to improve their 3DS Max, V-Ray, or Corona Renderer workflow.
🎥 What you’ll learn in this video:
The 5 core elements that make or break a render
Practical ways to enhance realism and quality
Lessons from 30+ years in architectural visualization
This is a rare chance to gain insights from an industry veteran who has seen the evolution of archviz from hand-drawn watercolours to cutting-edge 3D rendering.
Here's a link to the video.
Keywords/Tags:
how to improve 3D renders, rendering tips architectural visualization, Adam Howard archviz, photorealistic rendering workflow, 3DS Max V-Ray Corona tips, rendering fundamentals, arch viz industry experience, improve render quality




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